Trump and Me

Trump and Me Read Online Free PDF

Book: Trump and Me Read Online Free PDF
Author: Mark Singer
built. When the outer boroughs figure in the tally—and if Donald isn’t allowed to claim credit for the middle-income high-rise rental projects that generated the fortune amassed by his ninety-one-year-old father, Fred—he slips further in the rankings. But if one’s standard of comparison is simply the number of buildings that bear the developer’s name, Donald dominates the field. Trump’s vaunted art of the deal has given way to the art of “image ownership.” By appearing to exert control over assets that aren’t necessarily his—at least not in ways that his pronouncements suggest—he exercises his real talent: using his name as a form of leverage. “It’s German in derivation,” he has said. “Nobody really knows where it came from. It’s very unusual, but it just is a good name to have.”
    In the Trump International Hotel & Tower makeover, his role is, in effect, that of broker-promoter rather than risktaker. In 1993, the General Electric Pension Trust, which took over the building in a foreclosure, hired the Galbreath Company, an international real-estate management firm, to recommend how to salvage its mortgage on a nearly empty skyscraper that had an annoying tendency to sway in the wind. Along came Trump, proposing a three-way joint venture. G.E. would put up all the money—two hundred and seventy-five million dollars—and Trump and Galbreath would provide expertise. The market timing proved remarkably favorable. When Trump totted up the profits and calculated that his share came to more than forty million bucks, self-restraint eluded him, and he took out advertisements announcing “The Most Successful Condominium Tower Ever Built in the United States.”
    A minor specimen of his image ownership is his ballyhooed “half interest” in the Empire State Building, which he acquired in 1994. Trump’s initial investment—not a dime—matches his apparent return thus far. His partners, the illegitimate daughter and disreputable son-in-law of an even more disreputable Japanese billionaire named Hideki Yokoi, seem to have paid forty million dollars for the building, though their title, even on a sunny day, is somewhat clouded. Under the terms of leases executed in 1961, the building is operated by a partnership controlled by Peter Malkin and the estate of the late Harry Helmsley. The lessees receive almost ninety million dollars a year from the building’s tenants but are required to pay the lessors (Trump’s partners) only about a million nine hundred thousand. Trump himself doesn’t share in these proceeds, and the leases don’t expire until 2076. Only if he can devise a way to break the leases will his “ownership” acquire any value. His strategy—suing the Malkin-Helmsley group for a hundred million dollars, alleging, among other things, that they’ve violated the leases by allowing the building to become a “rodent infested” commercial slum—has proved fruitless. In February, when an armed madman on the eighty-sixth-floor observation deck killed a sightseer and wounded six others before shooting himself, it seemed a foregone conclusion that Trump, ever vigilant, would exploit the tragedy, and he did not disappoint. “Leona Helmsley should be ashamed of herself,” he told the
Post
.
    One day, when I was in Trump’s office, he took a phone call from an investment banker, an opaque conversation that, after he hung up, I asked him to elucidate.
    “Whatever complicates the world more I do,” he said.
    Come again?
    “It’s always good to do things nice and complicated so that nobody can figure it out.”
    Case in point: The widely held perception is that Trump is the sole visionary and master builder of Riverside South, the mega-development planned for the former Penn Central Yards, on the West Side. Trump began pawing at the property in 1974, obtained a formal option in 1977, allowed it to lapse in 1979, and re-entered the picture in 1984, when Chase Manhattan lent him eighty-four
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