The Americanization of Benjamin Franklin

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Book: The Americanization of Benjamin Franklin Read Online Free PDF
Author: Gordon S. Wood
the Evening & to be return’d early in the Morning lest it should be miss’d or wanted.” 9 He tried his hand at writing poetry and other things but was discouraged with the poor quality of his attempts. He discovered a volume of Joseph Addison and Richard Steele’s Spectator papers and saw in it a tool for self-improvement. He read the papers over and over again and copied and recopied them and tried to recapitulate them from memory. He turned them into poetry and then back again into prose. He took notes on the Spectator essays, jumbled the notes, and then attempted to reconstruct the essays in order to understand the way Addison and Steele had organized them. All this painstaking effort was designed to improve and polish his writing, and it succeeded; “prose Writing” became, as Franklin recalled in his Autobiography, “of great Use to me in the Course of my Life, and was a principal Means of my Advancement.” In fact, writing competently was such a rare skill that anyone who could do it well immediately acquired importance. All the Founders, including Washington, first gained their reputations by something they wrote.” 10
    In 1721 Franklin’s brother, after being the printer for another person’s newspaper, decided to establish his own paper, the New England Courant. It was only the fourth newspaper in Boston; the first, published in 1690, had been closed down by the Massachusetts government after only one issue. The second, the Boston News-Letter, was founded in 1704; it became the first continuously published newspaper not only in Boston but in all of the North American colonies. The next Boston paper, begun in 1719 and printed by James Franklin for the owner, was the Boston Gazette." 11 These early newspapers were small, simple, and bland affairs, two to four pages published weekly and containing mostly reprints of old European news, ship sailings, and various advertisements, together with notices of deaths, political appointments, court actions, fires, piracies, and such matters. Although the papers were expensive and numbered only in the hundreds of copies, they often passed from hand to hand and could reach beneath the topmost ranks of the city’s population of twelve thousand, including even into the ranks of artisans and other “middling sorts.”
    These early papers were labeled “published by authority.” Remaining on the good side of government was not only wise politically, it was wise economically. Most colonial printers in the eighteenth century could not have survived without government printing contracts of one sort or another. Hence most sought to avoid controversy and to remain neutral in politics. They tried to exclude from their papers anything that smacked of libel or personal abuse. Such material was risky. Much safer were the columns of dull but innocuous foreign news that they used to fill their papers, much to Franklin’s later annoyance. It is hard to know what colonial readers made of the first news item printed in the newly created South Carolina Gazette of 1732: “We learn from Caminica, that the Cossacks continue to make inroads onto polish Ukrania.” 12
    James Franklin did not behave as most colonial printers did. When he decided to start his own paper, he was definitely not publishing it by authority. In fact, the New England Courant began by attacking the Boston establishment, in particular the program of inoculating people for smallpox that was being promoted by the Puritan ministers Cotton Mather and his father. When this inoculation debate died down, the paper turned to satirizing other subjects of Boston interest, including pretended learning and religious hypocrisy, some of which provoked the Mathers into replies. Eager to try his own hand at satire, young Benjamin in 1722 submitted some essays to his brother’s newspaper under the name of Silence Dogood, a play on Cotton Mather’s Essays to Do Good, the name usually given to the minister’s Bonifacius,
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