true when you ask Americansabout athletic ability. And when asked, âIf you were hiring a new employee, which of the following qualities would you think is most important?â Americans endorse âbeing hardworkingâ nearly five times as often as theyendorse âintelligence.â
The results of these surveys are consistent with questionnaires that psychologist Chia-Jung Tsay has given to musical experts, who, when asked, reliably endorse effortful training as more important than natural talent. But when Chia probes attitudes more indirectly, she exposes a bias that tips in exactly the opposite direction: we love naturals.
In Chiaâs experiments, professional musicians learn about two pianists whose biographies are identical in terms of prior achievements.The subjects listen to a short clip of these individuals playing piano; unbeknownst to the listeners, a single pianist is, in fact, playing different parts of the same piece. What varies is that one pianist is described as a ânaturalâ with early evidence of innate talent. The other is described as a âstriverâ with early evidence of high motivation and perseverance. In direct contradiction to their stated beliefs about the importance of effort versus talent, musicians judge the natural to bemore likely to succeed and more hirable.
As a follow-up study, Chia tested whether this same inconsistency would be evident in a very different domain where hard work and striving are celebrated: entrepreneurship. She recruited hundreds of adults with varying levels of experience in business and randomly divided them into two groups. Half of her research subjects read the profile of a âstriverâ entrepreneur, described as having achieved success through hard work, effort, and experience. The other half read the profile of a ânaturalâ entrepreneur, described as having achieved success through innate ability. All participants listened to the same audio recording of a business proposal and were told the recording was made by the specific entrepreneur theyâd read about.
As in her study of musicians, Chia found thatnaturals were rated higher for likelihood of success and being hirable, and that their business proposals were judged superior in quality. In a related study, Chia found that when people were forced to choose between backing one of two entrepreneursâone identified as a striver, the other a naturalâthey tended tofavor the natural. In fact, the point of indifference between a striver and a natural was only reached when the striver had four more years of leadership experience and $40,000 more in start-up capital.
Chiaâs research pulls back the curtain on our ambivalence toward talent and effort. What we say we care about may not correspond with whatâdeep downâwe actually believe to be more valuable. Itâs a little like saying we donât care at all about physical attractiveness in a romanticpartner and then, when it comes to actually choosing whom to date, picking the cute guy over the nice one.
The ânaturalness biasâ is a hidden prejudice against those whoâve achieved what they have because they worked for it, and a hidden preference for those whom we think arrived at their place in life because theyâre naturally talented. We may not admit to others this bias for naturals; we may not even admit it to ourselves. But the bias is evident in the choices we make.
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Chiaâs own life is an interesting example of the natural versus striver phenomenon. Now a professor at University College London, she publishes her scholarly work in the most prestigious of academic journals. As a child, she attended classes at Juilliard, whose pre-college program invites students âwho exhibit the talent, potential, and accomplishment to pursue a career in musicâ to experience âan atmosphere where artistic gifts andtechnical skills can flourish.â
Chia holds several